Amazon Overtakes Walmart as World's Biggest Retailer

Amazon dethrones Walmart as the world's biggest company by salesImage Credit: NPR Business
Key Points
- •Walmart's Empire: Built on a foundation of brick-and-mortar dominance, Walmart perfected the art of supply chain logistics and in-person shopping at a massive scale. Its identity is intrinsically linked to its physical footprint, which serves as both a shopping destination and, increasingly, a fulfillment hub for online orders.
- •Amazon's Digital Domain: Amazon pioneered the e-commerce landscape, building its empire online. While it has struggled to replicate its digital success in the physical world, even with the 2017 acquisition of Whole Foods, its primary advantage has shifted from pure retail to a diversified technology conglomerate.
- •Fueling the AI Gold Rush: The recent explosion in artificial intelligence has supercharged AWS's growth. As companies scramble to develop and deploy AI models, they are turning to AWS and its vast network of data centers for the necessary computing power. Earlier this month, AWS reported its fastest growth in years, directly attributed to the industry-wide rush toward AI.
- •Walmart's Digital Acceleration: The Bentonville-based retailer reported a formidable 24% growth in its e-commerce sales in its latest earnings report. It has also notably expanded its fastest delivery services, including same-day and even hours-long options, directly challenging one of Amazon Prime's core value propositions.
- •Market Valuation: While Walmart's stock value recently surpassed the impressive $1 trillion mark, Amazon's market capitalization topped $2 trillion earlier in 2024.
Amazon Dethrones Walmart as World's Biggest Company by Sales
In a landmark shift that redefines the global commercial landscape, Amazon has officially overtaken Walmart to become the world's largest company by annual sales. This tectonic change, a culmination of a decade-long, slow-motion race between the titans of digital and physical retail, signals a new era where technological diversification has become the ultimate kingmaker.
The historic crossover was confirmed in recent financial disclosures from both companies. For the first time, the e-commerce and cloud computing behemoth reported higher annual revenue than the long-reigning brick-and-mortar champion.
The Decisive Numbers
The figures, while close, mark a definitive turning point. Walmart, for its fiscal year ending in January, posted total revenue of $713.2 billion. In contrast, Amazon, for its fiscal year ending in December, reported a slightly higher revenue of $716.9 billion.
This transition ends Walmart's roughly decade-long reign at the top, a position it secured through an unparalleled global network of nearly 11,000 physical stores and a massive workforce exceeding two million employees.
A Tale of Two Business Models
The ascent of Amazon is a story of strategic divergence. While both companies are dominant forces in retail, their foundational strengths and growth engines are fundamentally different.
-
Walmart's Empire: Built on a foundation of brick-and-mortar dominance, Walmart perfected the art of supply chain logistics and in-person shopping at a massive scale. Its identity is intrinsically linked to its physical footprint, which serves as both a shopping destination and, increasingly, a fulfillment hub for online orders.
-
Amazon's Digital Domain: Amazon pioneered the e-commerce landscape, building its empire online. While it has struggled to replicate its digital success in the physical world, even with the 2017 acquisition of Whole Foods, its primary advantage has shifted from pure retail to a diversified technology conglomerate.
The Cloud Computing Differentiator: Amazon Web Services
The single most critical factor propelling Amazon past Walmart is not a new drone delivery or a retail promotion, but its highly lucrative cloud computing arm, Amazon Web Services (AWS).
AWS is the undisputed leader in the cloud infrastructure market, providing the digital backbone for countless corporations, startups, and government agencies worldwide. This high-margin technology business provides a powerful financial cushion and growth engine that Walmart, as a pure retailer, does not possess.
- Fueling the AI Gold Rush: The recent explosion in artificial intelligence has supercharged AWS's growth. As companies scramble to develop and deploy AI models, they are turning to AWS and its vast network of data centers for the necessary computing power. Earlier this month, AWS reported its fastest growth in years, directly attributed to the industry-wide rush toward AI.
The Retail Battleground Heats Up
While AWS provided the financial muscle for Amazon's ascent, the direct competition in retail is intensifying and becoming more complex. The lines between online and offline are blurring as both giants invade each other's territory.
Walmart has made significant strides in its digital transformation, refusing to cede ground to its online rival. It is leveraging its physical store network as a key strategic advantage for fulfilling online orders and offering rapid delivery.
- Walmart's Digital Acceleration: The Bentonville-based retailer reported a formidable 24% growth in its e-commerce sales in its latest earnings report. It has also notably expanded its fastest delivery services, including same-day and even hours-long options, directly challenging one of Amazon Prime's core value propositions.
Simultaneously, the customer bases of the two companies are converging. Walmart has reported that high-income shoppers represent its fastest-growing segment, as even affluent consumers seek value amid economic uncertainty. Meanwhile, Amazon continues its relentless focus on offering the lowest possible prices to attract and retain a broad customer base.
Wall Street's Verdict: A Tale of Future Growth
Beyond revenue, a look at market capitalization reveals how investors view the long-term prospects of each company. The gap here is not a narrow one; it is a chasm.
- Market Valuation: While Walmart's stock value recently surpassed the impressive $1 trillion mark, Amazon's market capitalization topped $2 trillion earlier in 2024.
This vast difference in valuation, despite nearly identical revenues, underscores investor confidence in Amazon's future growth trajectory. Wall Street is betting heavily on the continued, high-margin expansion of AWS and Amazon's broader technology ecosystem, including AI and advertising, to generate value far beyond the low-margin world of traditional retail.
The Road Ahead
This shift is more than a new line item in the record books; it sets the stage for the next chapter of global commerce.
For Walmart, the strategic imperative is clear: accelerate its omnichannel strategy. It must continue to flawlessly integrate its physical and digital operations, using its store footprint as a competitive moat for logistics, returns, and customer service that Amazon cannot easily replicate. Investing in retail technology and its own AI-powered shopping assistants will be crucial to staying competitive.
For Amazon, the challenge is twofold. It must maintain its dominance and growth in the highly profitable AWS segment, fending off rivals like Microsoft Azure and Google Cloud. In retail, the primary goal will be to improve the profitability of its physical stores and logistics network while continuing to innovate in e-commerce.
For the industry at large, this moment solidifies a new paradigm: pure-play retail, whether physical or digital, is no longer enough to guarantee market leadership at the highest level. The future belongs to diversified, tech-integrated companies that can build and leverage multiple, high-growth revenue streams. The race between Amazon and Walmart is far from over, but the rules of the game have been permanently changed.
Source: NPR Business
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